Kamogelo is a copywriter and here is his story about native tongue issues within advertising.
I could never understand it - how the Asian and Latin American countries got it right at Cannes every year with work done in their native tongue.
For me, it begs the question; “Where are we going wrong”? In a country of 11 official languages and boasting the kind of cultural diversity you'd only expect to find on the Starship Enterprise, the fact that we haven't won anything in one of the many vernacular languages is a little…um…odd. But we've got to start somewhere, right? Right. And I firmly believe that the New Voice category at Loeries is a damn good place.
Oh ja, I'm Kamogelo Sesing. I'm a copywriter at TBWAHuntLascaris. No wait, lets try that again. My name is Kamogelo Sesing. I'm a manic depressive copywriter from Hunts and I love the Gummi Bears. Man, that feels good. I've always wanted to say something like that on a public platform. Oh yeah, I also won the Gold Loerie in the inaugural New Voice radio category…and I actually do love the Gummi Bears. continue
the pic looks like theo kgosinkwe. good piece tho
Kamogelo Sesing is one of the freshest & dopest copywriter i have worked with, its pretty good to see hard work paying off, fresh article that.
word.
My dream job. Its kinda shitty bot affording the luxuries of varsity.
I havent heard that line in a while " Dream job" - maybe people dont dream anymore ... hmmm
or they mostly are satisfied...hmmmmm
@All-The- Way-To --- I don't like that satisfaction thing, seems like people are comfortable with a 2 bedroom townhouse in a nice suburb and a GOLF GTI parked outside, @GGM you on point people dont dream no more
one can never be satisfied with drems - you keep upgrade your dream yoh!
BUT DO YOU UNDERSTAND HOW DISTRUCTIVE DREAMS ARE?
I mean when you seating in the office doing something else and you see a billboard outside the window and you remember where you should be but are stuck in that one position. Your mind gets dismantled right there and then.
Its like getting married to the wrong person then your dream wife moves in across the road with her family
Dreams are great only if you'll go towards them. But there's a problem when you never are satisfied with them cos u won't be content about your current situation. After 4years of varsity getting a degree, iv realised I don't see myself being in that type of industry, I'm changing my career for a dream.
I hear you, but now what happens when you live your dreams? Im living my dreams right now - all im saying is that you need to upgrade your dream ... at all times.
Word @GGM --- I too living my dream, without dreams uz got no direction and without action 1 will never achieve those dreams
key word- ACTION
Word is Bon-Jovi
(at the risk of sounding arrogant)
A dream like talk, is cheap.
We all have dreams, but most of us aren't willing to take the risk, challenges, and consumption of too much baked beans that usually one encounters on their journey to their dream.
I'm tired of the so overused "I'm not happy but at least the job pays the bills..."
Problem is you'll in a way always have financial commitments — now what? Settle for what you don't like 'till death do you and your dream apart?
And one other thing, ask yourself one question, out of all your financial commitments, how many of them exist 'cos of you working? E.g your attire (so you too look like other kids at work), the car, the place (had to stay where you stay 'cos of the proximity between your bedroom + employer's boardroom)
Most of your bills are there 'cos of the work, so in a way you get a job to have a reason to have a job...
Allow me to end this with one quote that gives self-employment 'sex appeal' in my eyes:
"Normal is getting dressed in clothes that you buy for work and driving through traffic in a car that you are still paying for — in order to get to the job you need to pay for the clothes and the car, and the house you leave vacant all day so you can afford to live in it."
© Ellen Goodman
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Don't be forced to love what you do, do what you love... and when the day comes that the man upstairs takes you from us — you'd look back and say I've lived.
*Sorry for the long 'essay'.
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I agree
*enters the ring from retirement.
@Mokokoma:
A dream is not cheap. A dream is life, a dream is the reason to live, a dream drives what it is you want to do. Without a dream, why live?
Otherwise, I sorta agree with everything else.
*retires
@Lebogang:
By cheap I meant, it's easy for one to have but hard to follow, sacrifice for or achieve.
Dreams are the reason we live, yes.
i'm down with the vernacular