I think these were done about 3 or 2 years ago ... I think these were the freshest ads Converse has ever produced.
They [Converse] went to Lastnightsparty website and took the best images they had with people partying wearing converse sneakers. All they did is to put a tag line and their logo...
Honestly I thought that was beautiful ... it was the people who created the advert not some agency with a brief. And Levis tried to do the same thing but they failed.
nice idea, i like